KTC February Meet Up – Digital Marketing Training

Kumasi Tech Community met on Saturday, the 3rd of February 2018 for their monthly meetup. The second meetup of the year had participants paying to have an intensive lecture on Digital Marketing,15 persons participated in the training.

Mr. Albert Opoku Co-founder of hapaSpace was the trainer.

The training addressed areas that can be used for Marketing Digitally in this fast moving Social Media era.

Mr. Opoku aside giving goods sites and links one can use to optimize their marketing digitally, he gave these options that can be used for Digital Marketing:
• Paid Search
• Search Engine Optimization
• Content Marketing
• Social Media Marketing
• Email Marketing
• Mobile Marketing
• Marketing Automation

At a high level, digital marketing refers to advertising delivered through digital channels such as
search engines, websites, social media, email, and mobile apps. This is why there is the need to be one step ahead, more training will be done and we hope you do not miss out this time around.

Keep tabs on our events page for the next session. However, remember the community meets monthly to discuss, train and educate themselves about technological topics.

Some Attendees busily taking down notes
Participants in discussion
KTC Meetup